Miscellaneous

Free for members who have paid
2009 OSBA membership dues!

The Ohio State Bar Association is committed to helping members through the tough economic climate facing all of Ohio. This free CLE program is one of many efforts to assist members weather the storm.

Date: January 28, 2009

Satellite Locations: Akron, Athens, Chillicothe, Cleveland, Columbus (live), Dayton, Fairfield, Lima, Perrysburg, Shelby/Mansfield, St. Clairsville, Wooster, Youngstown

Credit hours: 6.25

Tuition: Free for 2009 OSBA members, $369 for nonmembers  

Brochure: Click here to download as pdf

Attorney members only. Space limited.

To renew your membership and/or register for this program, call the OSBA member service center at 800-232-7124 or 614-487-8585.

Course description: Master Practice Advisor Dustin Cole taps into his 20 years of experience in legal marketing to provide advice on every step of business building. ?The traditional model of the law firm is rife with inefficiencies,? says Cole. ?This is a time for attorneys to focus on efficiency and innovation.? Business downturns often mean considering changes in staffing, facilities and even practice areas. In this special ?state of the profession? presentation, Cole will provide crucial skills and techniques for weathering the downturn, including:

? How to stay #1 with your best referral sources

? How to ?change the game? to retain clients

? Techniques to combat price resistance and price undercutting

? How to sign more clients who are reluctant to hire a lawyer

? How to reduce collection problems

? Effective use of advertising, Web sites and blogs

? Ideas for building ?on demand? staffing and support

? What to absolutely avoid in the downturn

? How to create innovative alliances for decreasing overhead

? How to reorganize safely?what to cut and what to keep

Town Hall Discussion: Before lunch there will be a special town hall session moderated by OSBA volunteer leaders in your communities with an address via satellite by OSBA President Gary J. Leppla.  Members will be given the opportunity to provide the OSBA with feedback on how the Association can assist members during these tough economic times.

Featured Speaker: Dustin A. Cole is president of Attorneys Master Class, one of the nation?s leading attorney practice development organizations. Cole has trained more than 10,000 attorneys across the United States on how to build more successful practices and develop their dream retirements. He brings more than 35 years of experience working with the legal profession in every phase of business marketing and management. Cole specializes in providing structured, long-term assistance to help firms achieve greater success and helping firms cope with market change, partner disputes, mergers and breakups. He has guided practice groups through successful marketing planning and execution and has advised attorneys in planning successful retirements and firm successions. Through Attorneys Master Class, Cole has supported firms ranging in size from one to 2,000 attorneys.