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Media & Entertainment Law

: Sports Biz

T-Mobile Pulls Plug on Wade and Barkley

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In the wake of Charles Barkley's DUI arrest, T-Mobile has decided to pull the television campaign featuring Sir Charles, which had been considered very successful. Most recently the campaign had been featuring Barkley and Dwyane Wade in T-Mobile's "Fave 5 program," which landed in Time magazine's Top 10 ads of 2008.

Barkley, a NBA analyst for TNT Sports, has taken a leave of absence from the network for an undetermined length of time.

HT: Business of Sports

Since you won't get to see this year's Super Bowl ad, here's last year's to remember Sir Charles by:

T-Mobile Super Bowl: Barkley Adds Dwayne Wade to MyFaves

Full post as published by Sports Biz on January 14, 2009 (boomark / email).

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