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Legal Research

: Stephen's Lighthouse

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I am told that the press is heavily represented in LinkedIn, the professional social networking site. Reporter friends tell me that they use it to find a lot of sources and story ideas.

Is your library PR department there? This is one way to get sourced for stories about the library in a variety of local press.

I know that I personally have been discovered by the press there and was able to place positive quites about libraries in the mainstream media - newspapers, blogs, TV, radio.

Anyway, I was reminded about that when I saw ths CIO.com article:

LinkedIn Profiles: Avoid the Five Most Common Mistakes

What are the 5 mistakes?:

1. Not having a professional picture or no picture at all
2. Having a poorly descriptive professional headline
3. Improperly labeling websites displaying your work or blog
4. Ugly URLs (Consider a Vanity URL)
5. Not finishing strong in your proile with a strong, SEO-Ffiendly summary

The biggest mistake is not being where the people you want to communicate with are. It's a good thing to meet these local press folks face to face. It's also a good thing to get on their electronic Rolodex like LinkedIn.

Apparently LinkedIn helps with job finding too!

Stephen

Full post as published by Stephen's Lighthouse on May 28, 2009 (boomark / email).

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