Legal Research

"Forget About Web Sites, and Focus on Google Maps"

This post was written by Tom Kane: "That may be a bit strong. But not too far off for law firms that market to consumers vs. corporate firms. Tom O'Leary, a law firm internet marketing consultant, reports his clients are telling him that they are doing much better with Google Local Listings than with their web sites. In fact, some of his clients don't even care where their web site shows up in regular search results.

And the listings are FREE. Several have said that the volume of calls from prospective clients has increased many fold due to their placement on Google Maps. "Google Local Business Listings" and "Google Maps" and "Google Places" are all really the same thing, and lead to the same place.

O'Leary has three posts on his Attorney Marketing Blog which will help you set up your listing and help position it so it is found high up on the first page of Google..."

Continue reading this interesting post and reach the active link by clicking on the author's name.

Source: Legal Marketing Blog.com, 30 September 2010,  reproduced with permission of the author

Full post as published by Stark County Law Library Blawg on September 30, 2010 (boomark / email).