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: Stephen's LighthouseThe Cost of Free
I've heard, too many times, that everyone should just go on the advertising based model. This is usually espoused by someone who has never sold an ad in their life.
However, we do note that many of our most valued 'free' stuff has ads as part or all of its business model. It's not immune to the business cycle though to - check out this graphic:
I look forward to the day libraries embrace ads everywhere (yes, that's tongue in cheek in case you haven't noticed) so that they can be truly Googlefied..
Stephen
Full post as published by Stephen's Lighthouse on September 10, 2009 (boomark / email).
Parody is a Protected Form of Speech
Targets of criticism seek to shut down Internet sites that poke fun
ValueClick
allegedly violated consumer protection laws by promising ‘free’ goods that where not actually free.
Medical Errors
Annual Cost to Insurers Nearly $1.5 Billion
Antitrust
Price Fixing Could Cost Consumers up to $300 Billion Annually
Timberland
Unsolicited Text Messages Cost Company $7 Million
Lead Paint Violations
Cost Mattel, Fisher-Price $2.3 Million
Oppenheimer ATM-Free New York Municipals
401(k) / ERISA Stock Fraud

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