Legal Commentary

Huge Box Office Stats for "Sex and the City" Opening

By Jeralyn

Women came out in droves this weekend for the opening of the Sex and the City movie.

The romantic comedy, based on HBO’s long-running television series of the same name, unexpectedly overtook the latest “Indiana Jones” movie at the domestic box office, bringing in an estimated $55.7 million since opening with midnight shows on Thursday, according to Warner Brothers., which released the film.

...85 percent of the ticket buyers [were] women, many viewing in groups — brought the film about $26 million in sales on Friday.

It was the largest weekend opening ever for a movie with a female lead. The numbers were a big surprise:

“It’s a cultural phenomenon; it’s an absolutely incredible opening,” said Dan Fellman, Warner’s president for theatrical distribution...

Full post as published by TalkLeft on June 01, 2008 (boomark / email).