Home -> Law Blog Directory -> International Law Blogs -> Trade Regulation Talk

International Law

: Trade Regulation Talk

Publisher Could Not Base False Advertising Action on Newspaper?s Inflated Circulation Claims

This posting was written by John W. Arden.A newspaper?s inflated circulation claims could not form the basis of a Lanham Act false advertising action brought by the publisher of a free television guide because the publisher did not begin soliciting advertisers until after the newspaper publicly acknowledged its misstatements and revised its circulation claims and because the inflated circulation figures were not part of a commercial campaign, according to the federal district court in Central Is read more

Full post as published by Trade Regulation Talk on March 18, 2013 (boomark / email).