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Intellectual Property Law
: The Trade Secrets VaultShane Sutton mindful of trade secrets
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By: Ron Reed
Former Australian cyclist Shane Sutton was surprised to find himself answering the door to the legendary Manchester United soccer boss and his assistants two weeks ago.
Sutton, credited as the driving force behind the British takeover of track cycling, agreed to share the secrets behind his squad's astonishing performance, which yielded nine Olympic and seven world championships this year.
Sutton's real secret weapon is, he says, the world's best sports psychiatrist, Dr Steve Peters, who has completely changed the mindset of the athletes.
To read the entire news article from The Herald Sun, click here.Full post as published by The Trade Secrets Vault on November 20, 2008 (boomark / email).
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