Legal Niches

Just Dance 2 Hits Five Million Sales Mark

By james_fudge

Ubisoft has sold more than five million copies of its Just Dance game for Wii, the company announced this week. The active gaming title, Just Dance 2, was released last October. Total sales of the Just Dance franchise are 10 million to-date.

"The 'Just Dance' franchise has revitalized the video game music category with consumers worldwide joining the dance movement," said Ubisoft North America senior vice president of sales and marketing Tony Key.

Ubisoft managed to score a victory late last year with Michael Jackson: The Experience on Wii as well; the game sold 2 million units in its first six weeks of release.

The success of Just Dance 2 also makes it one of the top three franchises of 2010. Certainly, no one saw that coming. As a matter of fact, many would have said that 2010 marked the official death of the music rhythm game, with sales of popular franchises like Rock Band and Guitar Hero plummeting. Read More

read more

Full post as published by GamePolitics.com on January 11, 2011 (boomark / email).