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Miami Herald: Less Is More.

So the Miami Herald decided to scrap the business section and collapse it as an occasional part of the already-dwindling local section, thereby continuing the reductions in coverage, staffing and resources that have plagued the Herald specifically and the newspaper business as a whole for at least a decade.

That's fine if economic necessity requires it.

But why try to put lipstick on a pig (remember that insanely asinine fake media controversy from 2008)?

Just look at the facacta way the Herald describes what is a pretty simple concept -- we're eliminating the business section entirely and collapsing a piece of it into the local section twice a week, without adding any pages to the newly combined local/business section:

Here's how to find business news:  Flip the B section over.  The Business section front you're accustomed to appears on the back, and stories jump back into the B section.  Stock tables appear intact on the inside back page.

What late night bunch of potheads dreamed this one up?

(OK Garvin, fess up!)

This is the other method they suggest:

Here's the other way to find business news:  grab a pair of gravity boots.  Hanging upside down, turn to the "back" of the B section.  DO NOT FLIP THE B SECTION OVER.  This is now the "front" of the Business section.  As blood drains to your head, you will slowly lose consciousness and think this is a perfectly acceptable way to get all the latest stock updates!

BTW, congrats to new Exec Editor Aminda Marques Gonzalez.  I truly hope you can right the ship and take the Herald in a positive, successful direction.

We're rooting for you.

Full post as published by South Florida Lawyers on October 26, 2010 (boomark / email).