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: Womble Trade Secrets Blog

Char-Broil Bribes Customers to Reveal Their Trade Secrets!

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Okay, we're kidding - there's no bribery for trade secrets going on here. But Char-Broil, apparently the leading U.S. marketer of infrared, gas, charcoal, portable and electric outdoor barbecue grills, is asking its customers to enter a "trade secrets" contest as to the secrets of killer cooking on a Char-Broil infrared grill.

"The Trade Secrets contest is a direct way for us to connect with our consumers. We're excited for the chance to give away our own insider information for perfect outdoor cooking, and to learn some great secrets ourselves," says Michelle Zeller, vice president of marketing for Char-Broil.

Through October 29, 2010, consumers can visit Facebook.com/trade_secrets, and share their trade secret for a chance to win the latest in Char-Broil® Infrared grills just in time for tailgating season.

This is purely a public service message to the customers - you may be deemed by a court of competent jurisdiction of having waived your right to trade secret status of your recipe or trick but you'll apparently be in the running for a killer grill if you participate.

Full post as published by Womble Trade Secrets Blog on October 07, 2010 (boomark / email).