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Is the legal profession getting caught up in social media hype?

By Kevin

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It's great that lawyers and law firms are coming to understand that using the Internet for business development is not all about ads, websites, SEO, and online directories. But I fear that folks are getting caught up in social media hype. We've got folks basically telling lawyers that you all you need is to use social media and it'll cure the ills of professional and business development. I'm waiting for one social media expert to do a program on how you can successfully practice law without having clients, so long as you're using social media. As a result, good lawyers are being turned off by social media - when something sounds too good to be true, those with an ounce of common sense turn and run. In addition, those lawyers buying the social media hype are wasting their using time social media all wrong because no one stopped explained to them the principals behind blogging, LinkedIn, Twitter, Facebook, and more...continue to full post

Full post as published by Real Lawyers : Have Blogs on September 17, 2010 (boomark / email).