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Media & Entertainment Law

: Sports Biz

How Much is Winning The UEFA European Champions League Worth?

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There is no question that competing in the Champions League is very valuable to any club, from those eliminated in the first round to those who make the championship game.  The question is how much is it worth to make it into that championship final?  In 2009, it has been estimated that FC Barcelona's win was worth up about 110 million Euros, after factoring in television revenue, prize money, increased ticket sales, increase in squad value, sponsorship and media rights.  Similarly, Manchester United's win in 2008 has been estimated to be worth about $110 million, factoring in all of the same factors mentioned above.

The immediate impact on team value was starkly represented yesterday following Olympique Lyon's loss to Bayern Munich on Tuesday night.  At the close of Wednesday's trading, shares in Lyon had fallen 15%, reflecting the loss by Lyons and its loss of no less than $65 million, which is the value attributed to the loser of the championship game in 2009.  The stock was unchanged in today's trading.

Full post as published by Sports Biz on April 29, 2010 (boomark / email).

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