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Naming Names

By Ronald D. Coleman, Esq.

Originally posted 2005-02-15 14:44:00. Republished by Old Post PromoterThe ultimate branding device is a person’s name, although the oft-stated truism that “every man is entitled to do business under his own name” is far from absolute. Still and all, how about every man’s right to do business under someone else’s name, or no one’s [...]

Full post as published by Likelihood of Confusion on January 22, 2010 (boomark / email).