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Martindale-Hubbell now spamming lawyers' blogs? Are lawyers to blame?

By Kevin OKeefe

A marketing company doing work on behalf of the legal directory Martindale-Hubbell has acknowledged spamming the comment field on New York Attorney Eric Turkewitz' blog. Turkewitz blogged about the Martindale spamming. Martindale's marketing company in a 'heart felt' apology left in a comment to Turkewitz' post acknowledged they had done the spamming. Martindale remains silent. Spamming blogs is done by shady marketing and SEO companies by leaving gibberish comments on blogs along with the name and url address of a company in the accompanying fields. It's done to garner links to a target site (martindale-hubbell.co.uk in this case) in order to improve the target sites search engine performance. How low does this type of marketing go? Per Turkewitz: Is it possible to go lower than a spammer on the web? Probably, but I haven't seen them use pornography to market the law firms that have hired them...continue to full post

Full post as published by Real Lawyers : Have Blogs on December 01, 2009 (boomark / email).