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: Stark County Law Library Blawg

"Turning Web Traffic Into Clients"

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From the blog: "Most law firms have a website, but few law firms actually get much, if any, business off of the Web.  The first problem most firms face is that their websites don't get much traffic in the first instance.  They treat their website as a brochure and include their web address in the signature line of their email.  They know that prospective clients will probably look them up, and they want to look good to those who care to check.  The second problem is that most law firm websites don't ask prospective clients to contact them.  On the Web, a lot of traffic is transient.  Unless you invite people to pick up the phone or send an email, chances are they will simply drift through..."

Continue reading "Turning Web Traffic Into Clients" »

Source: The Greatest American Lawyer, 4 September 2009

Full post as published by Stark County Law Library Blawg on September 16, 2009 (boomark / email).

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