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Copyright Law

: ZeroPaid

GGF Discloses Plans for Making Pirate Bay Legit

By soulxtc

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Will use an “advanced technical system” to identify copyrighted material whereby copyright holders will be able to either ask that it be removed or leave it and accept compensation for the distribution of their content.

Global Gaming Factory is expected to complete its acquisition of Swedish BitTorrent tracker site the Pirate Bay this Thursday and many have been wondering just how it plans to turn the site into a legal online media store.

“GGF’s goal is to introduce next generation technology and create business models that increase revenues to the entertainment industry,” reads a press release detailing its intentions.

It says that its plans to tap into the unharnessed power of P2P and see to it that copyright holders and GGF are able to create a revenue stream from which there was previously none.

“GGF sees the creation of solutions which ensure that copyright enforcement is at the core of its activities,” it adds. “By capturing the value the entertainment industry creates and ensuring it’s distributed properly GGF will strengthen its position in the marketplace. When the entertainment industry benefits GGF benefits.”

It’s still trying to secure licensing agreements with copyright holders, which it pegs at 3 months for the world’s largest record labels, a year for the major music and film industry players, and two for a majority of the global entertainment industry.

Until these deals are fully in place it will introduce a “technologically advanced identification system” for copyright material which will allow copyright holders to determine how their content should be handled.

Copyright holders will be given the choice of either having their content removed or leaving it and receive compensation.

“Beneficiaries will be able to…get the usual statistics and sales revenue,” it adds.

As for what copyright holders will be willing to offer their content on the Pirate Bay GG insist most will.

It says that “GGF’s assessment after talks with the entertainment industry is that the majority of the content will remain on The Pirate Bay.”

GGF warns that if they don’t offer it on legal sites such as the new Pirate Bay then users will simply seek out illegal alternatives.

Stay tuned.

jared@zeropaid.com

Full post as published by ZeroPaid on August 24, 2009 (boomark / email).

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