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: Blawg for Profit

From Problogger “Why Did Your Last Blog Post Fail? 13 Questions to Ask”

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Darren over at ProBlogger had a great post today giving us 13 things to consider if and when one of our blog post fails to do what we expect it to do.

Here are the questions Darren suggest you ask yourself about the post to help you learn why it might have failed and to help you improve for next time:

  1. could the title have been improved?
  2. did the opening lines of this post draw readers in to read more?
  3. could I have added an image to give the post a visual point of interest?
  4. could I have added a question to draw readers into discussing the post?
  5. was the topic relevant to my readers?
  6. did I promote the post to other bloggers or my network?
  7. did I publish this post at the right time (of day or the week)?
  8. could I have called my readers to perform some kind of action?
  9. was this post useful - did it fulfill a need or solve a problem for readers?
  10. did the post have sufficient depth? - could it have been more interesting with examples, illustrations, opinions, stories, quotes etc?
  11. was this post unique or just a rehash of what others are writing?
  12. did the formatting of this post help readers to read it easily?
  13. was the post concise or could it have been too long winded?

So the next time, and there will be a next time, one of your post fails to do what you expect, consider all 13 of the questions above.

Source for Post ProBlogger Blog Tips.



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Published by: Grant Griffiths


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Full post as published by Blawg for Profit on July 13, 2009 (boomark / email).

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