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Columbus law firm blogs becoming less of a novelty

By Kevin OKeefe

Columbus law firms are waking up to blogs as a client development tool per Columbus First's Brent Wilder. While blogging is not yet widespread in the Columbus legal community, it is catching on among individual attorneys and is likely to become less of a novelty in law firm communication as blogging becomes increasingly common in the business world. Long considered a forum in which to expound upon celebrity hijinks or myopic personal interests, Web logs have taken a toehold in corporate America as a means to convey behind-the-scenes product development and a sense of business identity beyond static Web site content. The article is one of American City Business Journal's publications so you have to subscribe to the Columbus Business Journal, something that makes eminent sense for someone in Seattle...continue to full post

Full post as published by Real Lawyers : Have Blogs on February 09, 2008 (boomark / email).