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Intellectual Property Law

: Trademark Blog

Barbie v. Bratz

By Marty Schwimmer

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CNN: "Barbie v Bratz Battle Rages On To The End":

Nine-year-old Ashley Gibbs of Cumming, Georgia, is a fan of the edgy dolls, so it came as an unpleasant surprise that they would soon leave store shelves.

"Ever, ever, ever?" she asked her mother, Kathryn Adams, after Adams said stores weren't going to sell Bratz after the end of this year.

But after a moment of reflection, Ashley seemed relieved. "Good [thing] I have lots."

Ashley didn't know it, but Bratz are the target of allegations that their creator came up with the concept when he was working for Mattel, the maker of Bratz rival Barbie.

Full post as published by Trademark Blog on December 17, 2008 (boomark / email).

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