International Law

7-Eleven Converting Corporate Stores

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Wonder how this corporate downloading might work out?

"7-Eleven, Inc., the world's largest convenience retailer and ranked among U.S. top franchisors, is continuing its plan to convert the vast majority of its company-operated stores into franchised operations in the U.S. by 2012.

The conversion of company-operated stores in some markets began in 2006. Approximately 4,100, or 75 percent, of 7-Eleven, Inc.'s more than 5,600 U.S. stores are now franchised.

According to Dennis Lane, 34-year 7-Eleven store franchisee and chairman of the National Coalition of Associations of 7-Eleven Stores, 7-Eleven is a great option for those considering purchasing a franchise. "The power of a 7-Eleven franchise over other convenience store franchise options is that it is one of the most recognizable and strongest trademarks and brand names in the world," he said. "7-Eleven originated the convenience store concept, and has the infrastructure, tools, technical support and everything necessary to support the franchisee."

Full post as published by Misleading Advertising Law on November 19, 2008 (boomark / email).