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Press releases and bloggers : There's an art to sending

By Kevin OKeefe

Someone in New York City emailed this morning asking if I had any suggestions of bloggers who might be interested in a press release he was sending out today. He's with a good company. I had lunch with him last week and he's a heck of a nice guy. The news would be relevant to some good plaintiffs' trial lawyers around the country. I responded that it's difficult or impossible to suggest bloggers who would like to receive his press release. Most bloggers are put off by typical press releases. I do not recall any releases that I have referenced in this blog - and I get 10 a day. I delete the emails and if I have second, I click the opt-out at the bottom of the email so that I am not bothered again. When there's no way to opt-out of the continued emails, following press releases just remind me to dislike the sender...continue to full post

Full post as published by Real Lawyers : Have Blogs on October 16, 2008 (boomark / email).