Home -> Law Blog Directory -> Solo Practice Blogs -> Solo In Chicago

Solo Practice

: Solo In Chicago

Tell a Story about Yourself...

By Peter Olson

A good advice piece regarding developing your "elevator speech."

Here's a simple three step model to describing yourself:

Meaningful minute. Civiello advises clients preparing lengthy presentations to start by distilling their messages into 60 seconds. Her basic formula goes like this: "Say who you are, what you do, and why you do it better."

When clients stumble over the third part she asks, "What do you contribute? Why is the world a better place because of what you do?" If that's a little too grandiose, consider what sets your performance apart. How is your contribution different from others?

Full post as published by Solo In Chicago on July 25, 2008 (boomark / email).