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Strategic law firm intelligence via Summize and Twitter

By Kevin OKeefe

Innovative lawyers, law firms, and legal professionals know they need to monitor the blogopshere as part of the their strategic intelligence efforts. Subscribing to an RSS feed of Google blog searches of their names, competitor's names, subjects of litigation and transactional work, expert witnesses, and keywords relating to their practice niche is now routine. But with the growing use of Twitter by those active in social networking and social media, monitoring the blogosphere alone is not enough. You need to monitor what people are 'micro-blogging' at Twitter. A lot can be said about you - good and bad - in 140 characters of text broadcast to hundreds or, in some cases, thousands of a person's followers on Twitter. I subscribe to an RSS feed of keywords and key phrases mentioned on Twitter via Summize...continue to full post

Full post as published by Real Lawyers : Have Blogs on June 22, 2008 (boomark / email).