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Lawyers use of LinkedIn : It's becoming an avalanche

By Kevin OKeefe

What started as a snowball has become an avalanche. That's lawyers using LinkedIn as their preferred directory and the evangelism of LinkedIn by marketing and PR professionals serving the legal profession. The latest comes from Oliver Picher, president of Visible Influence, speaking about LinkedIn and social networking to the Delaware Valley Law Firm Marketing Group. Jason Lisi and Julie Meyer highlighted Picher's presentation in an article in The Legal Intelligencer. LinkedIn is for business connections much in the same way that Facebook creates personal connections. Philadelphia firms, such as Fox Rothschild and Reed Smith, have as many as 45 percent of their attorneys and staff holding active LinkedIn accounts.Legal professionals should import business contacts to identify those with LinkedIn accounts and invite them to connect...continue to full post

Full post as published by Real Lawyers : Have Blogs on June 22, 2008 (boomark / email).