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Intellectual Property Law

: The Trade Secrets Vault

Inside the Insider

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Carlo Minassian, Founder & CEO, Earthwave 

Three Coca-Cola employees were charged with stealing confidential information and samples of a new drink in hope of selling them to competitor PepsiCo Inc. Pepsi reported the incident and worked with Coca-Cola and authorities to investigate it. 

Coke’s chief executive, Neville Isdell said that the breach “…underscores the responsibility we each have to be vigilant in protecting our trade secrets. Information is the lifeblood of the company.” 

While we seem to be inundated with reports of data breaches similar to the Coca-Cola example above, we may not know the full extent of the problem. More than 80 percent of our clients have experienced at least one and possibly more unreported insider-related security breaches within their organisation.  

Full post as published by The Trade Secrets Vault on June 17, 2008 (boomark / email).

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