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International Law

: China Hearsay

Are Expats Stinky?

By Stan

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Shanghaiist answers the age-old question: why can’t I buy a deodorant in China? And the answer will surprise you.

It’s no surprise then that Unilever (the people who make Axe / Lynx, Sure, Impulse etc.) are dreaming of the 6 billion un-deodorised armpits across Asia with cash tills ringing in their ears and are currently cooking up an ad campaign to make this happen.

Their main opposition in this part of the world is likely to be biology- here comes the science bit- East Asians in general have far fewer Apocrine sweat glands than people from the rest of the world.

Who knew? I can’t quite put my finger on this, but the whole thing smells (. . .) of racial odor profiling.

Full post as published by China Hearsay on June 04, 2008 (boomark / email).

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