Litigation

Deception in the sale of the United First Financial product?

By Tracy Coenen

I found this interesting description of the deception involved in selling the United First Financial program to unsuspecting consumers for $3,500:

These programs are sold *very* aggressively in the US as part of a multi-level marketing scheme by people who do not really understand what they are selling, but are highly motivated by a $1400 commission for each customer they reel in. Part of the pitch is nonsense, part of it is deception:

Deception: While is it true that salary will gain a couple of dollars of interest each month as mentioned above, UFF would have the potential customer believe it is thousands a year. They do not say this, they just imply it. And it is wrong.

Nonsense: There is no magic math that the MMA has invented or discovered. Early repayment simply requires that the a mortgage holder apply more of their paycheck to the mortgage.

Deep Deception: The UFF program wants the customer to believe that the advertised quick mortgage pay-off happens from salary interest, and is inherent to buying the program, when in fact it happens when a bigger part of the salary is sent to the mortgage. This is why UFF always asks what the customer’s discretionary income is. The program assumes *all* discretionary income goes to the mortgage.

Tell the UFF program there is no discretionary salary, and *poof*, the early mortgage payoff is gone. It is because of these deceptions that UFF is called a scam on this board.

Odd, that’s exactly what I’ve been saying about the program over the last week.

Full post as published by The FRAUDfiles Blog on May 20, 2008 (boomark / email).