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Boston LMA program on social networking this Thursday drawing record attendance

By Kevin OKeefe

Received word from Jeff Scalzi, Director of Marketing at Foley Hoag, that over 70 folks (a record for luncheon programs) have registered for the Legal Marketing Association program I'm presenting at this Thursday. Told him I would do my best not to embarrass him for inviting me. New England LMA: "How to Work a Room in the Digital Age: Social Networking for Law Firms" Social networking...from Facebook to LinkedIn and even blogging...has exploded as a phenomenon in recent years, and has found its way into the legal industry. As legal marketers, more and more of our lawyers are using these sites to connect with clients, prospective clients and colleagues in their marketing and business development efforts. But with this technology comes the inevitable questions on what to watch, what to not, ethics, ROI, firm policies and procedures, and more...continue to full post

Full post as published by Real Lawyers : Have Blogs on April 14, 2008 (boomark / email).