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Happy Birthday Naked Conversations

By Kevin OKeefe

Naked Conversations celebrated it's second birthday this past Saturday. For the unknowing, NC is a one of the seminal books on blogging. From wikipedia: [Robert Scoble and Shel Israel] argue that almost every business can benefit from smart "naked" blogging, whether the company's a small-town plumbing operation or a multinational fashion house. "If you ignore the blogosphere... you won't know what people are saying about you," they write. "You can't learn from them, and they won't come to see you as a sincere human who cares about your business and its reputation." To bolster their argument, Scoble and Israel have assembled an enormous amount of information about blogging: from history and theory to comparisons among countries and industries...continue to full post

Full post as published by Real Lawyers : Have Blogs on January 08, 2008 (boomark / email).