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Intellectual Property Law

: TradeMark Express: A Daily Blog

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Exclusively for you

Comprehensive Research & Analysis: Federal/State Trademark & Common-Law

Federal Trademark Application

Order by Wednesday, July 20! 800-776-0530

So, you finally settled on the perfect name for your product or service ? that's fantastic! Finding just the right name is vitally important to the success of any product line or service.

Or, perhaps, we've already searched & filed a trademark for you. If it's been a couple of years, have you had protective research conducted? Do you have a logo or a slogan or a new product/service name?

Regardless if you're new to the world of trademarks or have already gone 'round once, let's walk through a quick primer. Protecting your brand is a vital part of your overall business plan.

Trademark Step-by-Step Primer

1) Is it required that I register my trademark?

No, not at all. However, registering your trademark, specifically your Federal trademark, does provide you with several advantages:

* Public notice of your claim of ownership of the mark;

* A legal presumption of your ownership of the mark and your exclusive right to use the mark nationwide on or in connection with the goods/services listed in the registration;

* The ability to bring an action concerning the mark in federal court;

* The use of the

U.S.

registration as a basis to obtain registration in foreign countries;

* The ability to record the

U.S.

registration with the U.S. Customs and Border Protection (CBP) Service to prevent importation of infringing foreign goods;

* The right to use the federal registration symbol Ž; and

* Listing in the United States Patent and Trademark Office's online databases.

2) But what if someone else already came up with that name?

While the name may be unique and distinctive to you, there is a possibility that another party already has prior trademark or common-law rights to the name for your industry. Before you invest time, money and effort into your name, you need to have comprehensive research done, which will tell you if the name is truly available.

3) Ok, so the name is clear; now what?

To register your trademark, you have 2 options ? file for a Federal or a State trademark. If you are only going to sell your product or services in 1 state, then a State trademark is the way to go.

While anyone has the ability to go online to access these forms, it's strongly recommended to hire a private company or an attorney for the preparation and/or filing of the trademark application. To ensure a successful filing, it's best to leave it in the hands of those with experience.

4) You found the perfect name ? now, make sure it's truly yours!

Step 1: USPTO Tess Preliminary Search	FREE
Step 2: U.S. Federal & State Trademark Search & Analysis	$200
Step 3: U.S. Common Law Search & Analysis	$200
Step 4: USPTO Trademark Application Preparation	FREE
Comprehensive Trademark Package Minus Reader Discount *Total Comprehensive Trademark Package* . . . . . . . . . . . . . . .	= $400 - $50 = $350
USPTO filing fee $275 per class.

$50 DISCOUNT!

Exclusively for you

Comprehensive Research & Analysis: Federal/State Trademark & Common-Law

Federal Trademark Application

Order Today! 800-776-0530

Full post as published by TradeMark Express: A Daily Blog on July 16, 2016 (boomark / email).

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